Looking for a simple way to get an edge on your competition? Successful businesses who are in it for the long haul continually apply innovative marketing strategies and tactics to differentiate themselves and get that edge. Two such killer marketing strategies are positioning and relationship building. And guess what? Article marketing is a proven tactic that just happens to address…
Tag: Prospects
Persuasion Within The Pink Bubble
“It is the pervading law of all things organic and inorganic, Of all things physical and metaphysical, Of all things human and all things super-human, Of all true manifestations of the head, Of the heart, of the soul, That the life is recognizable in its expression, That form ever follows function. This is the law.” ~Louis Sullivan As an architect,…
Writing Up Sizzling Sales Copy That Converts Even The Fussiest Prospects Into Customers
In this article we outline the key points that you MUST incorporate into every sales letter you wield. These four factors really will make or break your sales page. Then we’ll discuss some hard-hitting sales letter tactics that I’ve used myself with explosive results. Unlike other scams these tactics actually add value to your package while increasing your credibility. First,…
The Benefits Of A Call Center For A Home Business
Home business often means wearing many hats throughout the day for business owners. They need to be the marketing and sales representatives, the website designers, the writers, the administrators, and telephone operators and more. But many of these hats can be tossed aside with the help of a call center. With a good call center, the support team there will:…
The Pitfalls Of Email Marketing
Email marketing gets a bad rap. The controversy about email marketing is a quagmire that leaves many business owners in confusion in its wake. According to a new study by the Direct Marketing Association, email marketing delivers the highest return on investment of all media available to marketers. The study also projects that email driven sales in the United States…
8 Steps To Irresistible Email Copy Every Time
=> Step #1 – WHO DO YOU THINK YOU`RE TALKING TO? Before you sit down to write your email sales letter, you`ve got to determine exactly who your audience is. This is a master key to getting results from email marketing. Ask yourself these questions: – What do your prospects/customers want? – What frustrates your prospects/customers most? – Who else…
Position Your Home Based Business To Profit From Debt
A variety of recognized financial experts suggest the biggest problem facing North Americans today is personal debt. We are a society that believes in and practices instant gratification. North Americans owe more money now than ever before. Installment debt, including auto loans and credit-card balances topped a record $1 trillion in 2006 – a one-third increase in just the past…
Law Of Attraction Tools In Running Your Home Business
Have you ever wondered if there was even more you could do with the Law of Attraction and how if relates to your home business? Have you ever wondered if you are doing it right? Do you ever wonder if you can do more to tap into the Law of Attraction to help your home business grow? There is a…
Web Branding Nobody S Perfect And That S Good
Web branding is antithetical to the notion of perfection. Sometimes the best web branding advice is to let your humanity leak onto the web page. Life’s messy and perfection is not a trait known to mankind. If you make a mistake admit it, laugh about it, make fun of it, allow others to comment on it – in the process…
Developing A Marketing Mindset Part One
Most coaches get involved in coaching for one extremely compelling and valuable purpose – because they want to make a positive impact to the lives of others. As a coach, the extent to which you are able to fulfil that objective is contingent upon two factors. Firstly, your skill and effectiveness as a coach; and secondly, on the number of…