Book Marketing

Marketing To Marketers

Marketing to other marketers to make it easier to make money is great but many of the buyers never use the products and just try to pawn them off on other marketers. So you wind up with all these people selling scripts, programs, eBooks, and more to other online marketers and they profess how great they are without ever using…

Continue Reading

Book Marketing

Social Bookmark Traffic Is It Useful

In the very recent past, a friend of mine [Kate] was lucky enough to get her website listed (bookmarked) on Digg, a very popular social bookmark site. With her permission, I was given an excellent chance to overlook and analyze the traffic generated from these types of sites. Read on to discover the pro’s and con’s of social media site…

Continue Reading

Book Marketing

Make Big Money On Your Book 10 H O T Tips

Wouldn’t it be nice to write a book, get paid handsomely for it and be considered a top expert all at once? It’s possible–if you know the rules. 1. Study the publishing industry. Today celebrity books rule. Books that catch a quick trend come in second. Take chick lit, for example. Nobody cared about hip books for women ten, or…

Continue Reading

Book Marketing

Marketing Of Jeans Fashion In Europe

The end of the Second World War was the time when denim blue jeans gained new status in Europe. Rugged yet relaxing they stood for freedom and a great future. Both men and women wore them. In Europe the surplus Levi’s jeans left behind by American armed forces were now available in limited supplies. They were extremely popular with teens.…

Continue Reading

Book Marketing

How To Sell Your Books On Radio

In October 2004 when my book “Your Retirement Masterplan” (How To Books ISBN 1857039874) was published I participated in eleven 15-minute live interviews on local radio over a period of just five days. The results were highly encouraging; the book leapt from nowhere on Amazon.co.uk to position 194 out of 3123 competing titles and eventually grabbed the No.1 spot for…

Continue Reading