On June 24, 2005, a lawsuit was filed against Google for alleged click fraud on the Adwords pay-per-click program. The Plaintiff, Click Defense, claims Google failed to enact appropriate measures to guard against fraudulent clicks resulting in unwarranted marketing fees. Click Defense claims it has lost over $5 million to click fraud. Click Fraud “Click fraud” is a term with…
Category: Ppc Advertising
The Quick And Easy Way To Ppc Advertising
You should be able to find several indispensable facts about PPC Advertising in the following paragraphs. If there’s at least one fact you didn’t know before, imagine the difference it might make. Engaging in pay-per-click (PPC) advertising has its own benefits and drawbacks. But what exactly is PPC advertising and what it can do to your business? Business nowadays is…
Stop Wasting Money On Sem Know Your Customer To Know Your User
While it may seem obvious to many of us in the industry (The so-called veterans) it may not be that obvious to all. That is, no matter what rankings you achieve or how much you are spending on your PPC in a month, you really should only consider one thing: Your customers. 100% of your efforts must revolve around who…
Affiliate Marketers Will Never Make A Dime Using Google Adwords
Most people start off their affiliate marketing business by getting traffic from google adwords. I know, because that’s how I started. If your anything like me, you purchased Google Cash or another pay per click ebook and you set up your first campaign. Later on after many campaigns you found out that it was a lot harder than you originally…
Pay Per Click In 2006 The Latest News And Tactics Discussed At Ses New York
There is probably no one who doubts that PPC is here for the long term. And while many dismissed PPC in the early days, it is clear, based on earnings reported by the search engines, that PPC is here to stay. Therefore, online marketers need to understand what it is, how to use it and what your competitors are doing.…
Pay Per Click Advertising Is Highly Targeted And Results Are Quantifiable
Pay Per Click (PPC) advertising is the fastest growing segment of online advertising. According to Forbes Magazine, by the year 2008, companies will spend $8 Billion a year on PPC advertising. No wonder, almost every keyword search, especially related to products and services that are for sale in market, yields host of sponsored links in the top, side and bottom…
Exploit Adsense Earnings
Having the pages with the proper keywords is one thing, but motivating visitors to those pages is another matter and often that part that is lacking. You need to optimize your site navigation. Think about how visitors are using your website. After a visitor has landed on a certain page, they have the trend to click on another page that…
Pay Per Click Advertising Reaching Customers Worldwide
In today’s modern world to run a successful business equals with having a positive online presence. The Internet has reached to the point where it offers incredible opportunities for those daring to venture and online advertising has developed extremely. One can easily find a specialized company to deal with the whole Internet advertising concept, making sure that the targeted audience…
How I Discovered An Amazing Amount Of High Quality Google Adsense Alternatives
Author: Bert Colijn A 52 year old webmaster from the Netherlands got banned from the Google Adsense program in just a few clicks. He went looking around for alternatives and found a lot of very creative brand new advertising solutions. That webmaster was me. Do as I did and you will get a message like: What’s your Reaction? Love Love…
How To Make Money With Google Awords
Google AdWords ads connect you with new customers at the precise moment when they’re looking for your products or services. Google AdWords is a pay-per-click online advertisement service that lets advertisers post text ads for their sites targeted for specific keywords. The initial rollout will happen across the AdWords network, and publishers will have the option of choosing if they…