Creativity can provide all that which is required to make your advertising an attractive and effective one. Getting your product endorsed with an increase in its popularity figure has become quite easy these days with the availability of several advertising mediums in market. Among them advertising blimps and balloons can bring your brand interesting visual advertising without much cost. They…
Category: Advertising
Engineering Directory is an Invaluable Aid to Engineers and Businesses
An engineering directory could save hours or even days of work for an engineer engaged in engineering work. Engineering typically involves finding alternatives available in the market and selecting those best suited to achieve desired objectives. Engineering is a Complex Function Engineering involves design and development of products or equipment, construction or operation of equipment and forecasting the behavior of…
Emphasize Benefits,Not Features
What are features? They are descriptions of what qualities a product possesses. The XYZ car delivers 55 miles per gallon in the city. Our ladder’s frame is made from a lightweight durable steel alloy. Our glue is protected by a patent. And what are benefits? They are what those features mean to your prospects. You’ll save money on gas and…
Effectiveness Of Internet Advertising You Bet!
Effectiveness for me is overrated. That’s why all this hubbub and fuss about finding and then constructing measurement schemes for internet advertising that allow for universal terminology, comparable systems, standardized measurement, scalable auditing, and all the rest just puts a burr in my saddle. I think we need to get back to the basics. My mom once told me that…
Effective Forms Advertising Internet Web Site
I have detailed below the most cost effective forms of internet marketing to advertising your business using your company website. HTPcompany.com provides marketing, Internet advertising, search engine optimization and sales consulting for businesses, web site promotion and lead generation. Brought to you In this day and age, a lot of things have changed from how they used to be, which…
Driving New Cars For Free: Is There A Catch?
Advertisers have seized upon a new way to get the word out about their products: slap their ads on your vehicle. Actually, this isn’t an entirely new way to promote products as it has been in the experimental stages for years in limited markets. Now, however, the practice has become so widespread that companies around the globe are doing it.…
Double Vision: Looking Back At A Commercial Icon
While many iconic images have been created as part of successful advertising campaigns, some icons have histories as exciting as the products they endorse. For example, did you know that the Doublemint Twins first appeared as only illustrations? They debuted in print advertising for the famous gum in 1939 to communicate its double benefits: a “double wrapped” wax-coated paper seal…
Don’t Get Caught With Google Adsense Click Fraud
Many web site owners are getting their Google Adsense account terminated when they have done nothing wrong to deserve the punishment. Considering the money that they are getting from Adsense, they would certainly want to get back into it, and no wonder as the money that can be made over time is huge! It is that same consideration why the…
Do You need a sexy company logo or would a stinker be more effective?
The debate over how much of a companys large reserves of spending power should be spent with greedy, oafish design agencies rages on and is not about to be resolved in this trite article, however we can suggest some alternatives to the usual company logo ideas and perhaps for once bad could be the new good…or something. A company logo…
Do you need a logo for your company?
A logo may be a small thing but if you make it memorable in a customer’s mind, it is you that will stick in their mind when they’re looking for your product / service and not your competitors, so how do you ensure you get the right one for your company? We believe that there are four main questions you…