Advertising

Advertising Defined, What’s It Good For And How An Online Campaign Can Really Save You Big Bucks

A variety of definitions of advertising exist but the best I’ve found yet to cover what advertising is can be summed up in the following 2 statements: advertising n.: The activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media. Also defined as “the non personal communication of information…

Continue Reading

Advertising

Action Figures: Antiques for the Common Man

Given enough time, one boy’s toy is an antique collector’s prized possession. Strange as that may sound, there are many collectors who would love to see an original G.I. Joe or an original Star Wars action figure. Remember He-Man? Action figures tend to be based on shows, movies, or comics that always have a following, and therefore even years after…

Continue Reading

Advertising

A Guide to using T-Shirts for marketing

Promotional T-shirts have been a part of business promotion and marketing of brands for a long time. Promotional T Shirts can be given to clients, to prospective customers, and also to your employees to give them the added feeling of belonging to a brand. You do not need be a world famous brand to benefit from promotional T-shirts. Even new…

Continue Reading

Careers

Future Auto Technicians Prepare for Lucrative Jobs

A career in the automotive service industry can be very fulfilling, not to mention lucrative. In fact, because automotive technicians need to be well-versed in the highly sophisticated technology and computer systems of today’s vehicles, they can earn a substantial salary of anywhere from $58,000 to $108,000. The growing number of job opportunities for well-qualified service technicians can be attributed…

Continue Reading

Careers

Four Common Sense Tips For The Telephone Interview

Here’s a phone interview tip worth considering: smile. A smile is a magic thing, and in addition to being seen in person it can be felt from a distance. When doing a phone interview, don’t think that because the person on the other end of the phone can’t see you that smiling and other positive body gestures are not important.…

Continue Reading

Careers

For Those Who Want To Become Daytraders….

So you’d like to earn your living DayTrading? You have all heard the stories of losing DayTraders running down the streets shooting people? During the heady .com days prior to 2001, (when Bush became president,) there were stocks, 3 or 4 times a week that went up from 30 to 200% a day. It was possible, if you knew what…

Continue Reading

Careers

Finding The Right People For The Job

If you are a manager, one of the most stressful aspects of your job is finding good people to fill available positions in your company. Whether you work in a small business or for a large corporation, hiring new personnel can be a hard process to manage. There are many things to consider when you are reviewing resumes and arranging…

Continue Reading

Careers

Executive Search For Busy People

What does executive search mean? On what caliber should a person be considered capable of executive level responsibility? Some worthy skills to be capable of are time management, people skills, creativity, budgeting, conflict management, and organization. When selecting possible employees and managers, the head of a company will search for varying levels of executive responsibilities in an individual. However, the…

Continue Reading

Careers

Entering Business Aviation: Pay Rates for Flight Attendants

Pay. You know that aviation pays better than commercial, in most cases a lot better, but you aren’t sure what the going rate is for a corporate flight attendant. It might surprise you to learn that pay rates vary widely depending on the type of account, your location, your responsibilities, experience, and more. Over the years I have discovered that…

Continue Reading

Careers

Dos And Don’ts For Executive Job Candidates

Like any process, applying and interviewing for a new job carries with it an unspoken set of rules. Competition for top jobs is tough, so you need to be well prepared and avoid the common CV and interview pitfalls that could lose you a lucrative position. DO . . . a) Think about how you present yourself Whether on paper,…

Continue Reading