Advertising

Advertisers Embrace ‘Rich Media’ Format

From ads that dance or sing to MTV-like commercials, online advertisers are now using a new type of technology called “rich media” to attract consumers. U.S. Internet advertising revenue will have reached about $12 billion last year, up $3 billion from 2004. Of this, advertisers spent about $1 billion on rich media, up from $800 million in 2003, according to…

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Web Hosting

Persuasion Through The Competitive Spirit

My life has changed dramatically as a result of my commitment to exercise, and in particular, my routine at the gym. And I noticed something interesting one day as I was working out. Despite this not being your run of the mill gym, I can’t help but notice on occasion, when I’m riding the stationary bike or elliptical machine, that…

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