Every few months Google updates the algorithm it uses to rank websites in its index. Some of these updates are more significant than others, but because of Google’s market leading position these updates can be extremely significant to many online businesses. Internet Marketers assign names to these updates much the same way the weather service names hurricanes. Last October it…
Tag: Bigdaddy
Google S Big Daddy Purportedly Causing Havoc With Page Rankings
Bigdaddy, Google’s new data centre, isn’t news to most webmasters; both Search Engine Watch and Webmaster World’s forums have discussed the technology since late 2005, and even Google’s own Chief Search Engineer Matt Cutts has blogged the topic extensively. Even the reason behind the naming convention (one of the Google staff’s kids call him Big Daddy at home) is out…