Presentations and seminars become all too familiar in the business world. Jim Speaker is there with the overhead projector and PowerPoint slides-each with four of five points. Hours later the seminar is over. Seminars are informative but can be deadly. Just give me the handout and I’ll read it at home! It takes a dynamic presenter to step out from…
Tag: Audience
4 Hassle Free Ways To Write How To Articles
You want to get your e-mail newsletter started, but you don’t want to be burdened with writing articles every time you turn around. Fact is, writing how-to articles isn’t that much of a hassle once you have a system for it. Creating short, how-to articles allows you to: – connect with your audience – position yourself as an expert, and…
Lower The Volume For Emphasis
I’m something of a political junkie, someone who enjoys watching politicians speak. And, among their speeches I find leadership convention speeches among the most interesting. As the commentators and pundits so relentlessly tell us, leadership races can be won or lost on the content and delivery of those speeches. Let’s talk about delivery, and one technique that good speakers use.…
4 Miscellaneous Email Marketing Advices
Email is one of the most personal advertising medium ever invented. Here are four of the many ways you can improve your email marketing results. Spread the Word Get others to sign up for your mailing lists with their consent. Spread the word about your mailing list through word of mouth. The beauty in this is that the list of…
Public Speaking Lessons
The benefits of communication are evident from the least sophisticated creatures to the most advanced as in humans. Perhaps, among the creatures especially endowed with the power of communication, humans make use of them more intensely and with a purpose that each speech made has had some effect on the people who hears them. Not only do humans use communication…
Turn Your Web Site Into A Lead Generation Machine
With a few simple steps, you can turn your web site into a lead generation machine. Here’s how: Hook – Get your audience interested in what you have to offer. Make it exciting with catchy copy, and compelling graphics. Project professionalism and let you potential customer know how much better off they will be with your product or service. Direct…
After Dinner Speaking Hero Or Coward
During my time as Chairman of Forum, the Public Speaking Group of the Australian Institute of Management, I have often been asked about speaking after dinner. Before I discuss this opportunity, I want you to think back to a time when you were at a dinner event and the speaker came on. How did you and your party react? Did…
A World Of Presentations Without Powerpoint
Most of the presentations made nowadays are made with the help of PowerPoint. There are also class teachers and lecturers who use PowerPoint to make the teaching and learning process more interesting. However, it is the professional who makes presentations without the use of PowerPoint, while following some of their age-old beliefs for presentations. Presentations without PowerPoint prove to be…
How Do You Get Paid From Your Blog
While blogging may have started as a way for webophiliacs to share their personal reflections on life and find sympathetic audiences, blogging is not what it used to be. There are tens of thousands, if not hundreds of thousands of bloggers, and the fact is that blogging is now done as much for profit as it is for pleasure. There…
Can Craigslist Improve Your Business
The answer to this question is yes and no and maybe. It all depends on the way in which the business owners utilize Craigslist. Savvy Internet marketers who are able to identify the target audience and create sales copy which entices the reader may find advertising on Craigslist to be incredibly profitable. Conversely Internet markets that do not do their…