The mere mention of marketing via e-mail conjures up images of unsolicited e-mails offering penile enlargement pills, Viagra, various stocks offerings, and breast augmentation. Derogatorily referred to as “spam”, these emails have made it all but impossible to discuss the legitimate use of email as a marketing tool. Yet e-mail can be a powerful tool when sent to people who…
Category: Email Marketing
Email Marketing Is Still Hot For Small Business
How do you communicate with your customers? We all know that there’s getting to be more and more online activity. How much? According to the Pew Research Center: The proportion of Americans online on a typical day grew from 36% of the entire adult population in January 2002 to 44% in December 2005. The number of adults who said they…
Effective Direct Mail Campaigns
It is not that difficult to have an effective direct mail campaign that draws in customers both new and old. It only takes a little bit of work to create an effective system for your company. The first and most important concept to make sure to take care of when having a direct mail listing is to have a clear…
How I Use Email Automatic Responders
An email automatic responder or autoresponder is the second most important marketing tool I have to make money online. The first would be my hosting company. Without these 2 tools my internet marketing business is dead in the water. In the world of internet marketing, millions of sites are fiercely competing with each other to gain new clients. For any…
Optin Your Key To Effective Email Marketing
You know what an optin is right? You know, that little box that pops up on many sales pages that offers you more information or a free newsletter if you become a registered member or some crap like that. Well it may seem annoying and like a waste of valuable time and space, but let me change your thinking on…
4 Crucial Things You Need To Do To Build Your List
4 Crucial Things You Need To Do To Build your List Online marketing may have developed a sudden surge these past few years, but many in the know how have felt its rise even from way then. As more internet based businesses are put up, the need to develop new marketing skills and knowledge based on this new medium have…
Create Your Three Letter Autoresponder Follow Up
A woman told me this week, “Your advertising is wasted if you don’t follow-up on your leads.” Her solution is to use a multiple autoresponder that sends her prospects a new sales message very few days. People need to see your ad message several times before they buy. Those who buy on the first ad have already made up their…
Generating Leads With Your Autoresponder
An autoresponder is probably one of the most important marketing tools you can have when you’re doing business online. In fact, there’s probably only thing more important than an autoresponder, and that’s your opt in list. But as you probably know: autoresponders and opt in list go hand-in-hand: the list doesn’t exist until your autoresponder mailing list starts filling up…
Is Your Email Marketing Spam
Email marketing can be very effective as long as it is not viewed as spam. This is critical because when your email marketing is viewed as spam, it will not likely be read by the recipient and may not even reach the recipient if it is trapped by the Internet service providers spam filter. For this reason it is critical…
Need Help Building A List Tips For Online Marketers
Most marketers will tell you that building a list is one of the most effective ways to spend your time if you hope to make money online. Despite this, countless people do not bother to even try, or, having looked at the work required, decide that the effort is just too much. If you have come to think this way,…