You have made your decision. You want to start a work from home venture. The idea of making money online is something you desire. An internet business could bring financial freedom to you and your family. You say to yourself “I’m ready but what do I do?”
The next step towards success is discovering the product that you want to sell for your new online income opportunity. Not only must you decide what to sell, you need to know if there are enough customers to make your home based business profitable. This is where you lay the foundation for your work at home adventure. You will have to do homework which means you will need to do research.
Here is a checklist for your research:
1) Make a list of prospective products.
2) Search the internet for your potential items.
3) Invest in a keyword search tool.
4) Narrow your list to three possibilities.
A) Make A List Of Prospective Products
You are starting on the road that leads to the success of your internet home business but you do not see any direction signs. Sit down and make a list of the possible items that you would like to sell. These will guide you down the correct path. Let your imagination flow through your ideas. When you are gathering this information consider the things that you enjoy or that you buy. Think small items. Think big products. Think information.
Maybe you have an idea that has been simmering inside of you for creating your own product. Don’t limit your thinking to tangible goods. Information is one of the biggest sellers on the internet. A how-to-guide or an E-book could be waiting to spring from your genius. Think outside the box!
B) Search The Internet For Your Potential Items
This is called supply and you need to know who your potential competitors might be. Competition is a good thing but an oversaturated market will not bring you the success for making money at home. Make a list of these websites. Remember, you may be looking for internet stores that are selling tangible products as well as intangible items (depending on your list).
While you are doing this research, analyze these websites to gather information for future reference. How much are they selling the product for? Do they offer any incentives to buy? How is their website designed? What do you like about their internet store? What don’t you like about their online business? Would you buy from this internet business? The thing to remember is that you may be looking at your competitors and you need to be familiar with them.
C) Invest In A Keyword Search Tool
This is called demand and you need to know how often people are searching for your potential product. Some good keyword search tools are:
a) Word tracker (Free Trial)
b) Good Keywords (Free)
c) Overture (Free)
When you are using these tools make sure that you search for “keywords” or “keyword terms” that you would use if you were looking for the same item. This is very important. You need to put yourself in the place of your potential online store customer. What “keywords” or “keyword terms” would you use to find your internet product?
It would be a good idea to take notes on the related search terms that these tools will offer you. They can be used for future reference in your marketing plan (how you will be advertising your products).
The results that you receive from these keyword search tools indicate how many people have looked for that word or term during a particular time period (usually a month). You want to find products that have a large number of people searching for them on a regular basis.
D) Narrow Your List To Three Possibilities
Armed with all of this information, you need to narrow your choices to three or less. Your selections will be based on items that have a low supply but a large demand. Use this concept as your focal point. This idea is NOT carved in stone but it will be a helpful guideline during your research.
If you are having a difficult time finding your internet home business products, you will need to create another potential list and retrace each step.
When you have made your choices, you are ready to venture to the next level of creating success for making money online. On this level, your research will answer these questions:
1) Where can you sell your internet products?
2) How will you sell your online items?
2) What is your marketing plan for your home based business?
Remember, you are laying the foundation for a work from home adventure with your initial steps. The journey has just begun but your success will develop with the degree of your effort.
“One thing at a time, all things in succession. That which grows slowly endures.”
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