As a writer and editor of The Digital Camera Zone, I spend hours every day scouring the ezine barns for articles to put in front of an information hungry public.
I definitely find a lot of articles, all right. They number in the thousands. Because I need content to feed a voracious audience, I select as many as I can even though I’m often not really happy with many of them.
“Why,” I can hear you ask, “do you publish articles that you are not happy with?”
Well, the answer lies in several unfortunate deficiencies in many of the articles published in article barns…
DEFICIENCY NUMBER ONE: INADEQUATE CONTENT
Many articles are glaringly superficial. The author may start with a good premise, say, the need to research out digital cameras before buying one, but then drops the ball.
In essence, the only thing the article says, in 500 – 600 words or so, is “Do your homework”.